How to Turn a Paperclip Into a House--and How Is This Relevant to Home Business Success?

 A couple of years ago, there was a story about a young man who took a single red paperclip and through a year-long series of trades and "up-swapping" eventually traded for a home.


Kyle MacDonald was that young man.
He describes his story at his website,
One Red Paperclip
It describes an interesting journey with very humble beginnings---but with very dramatic results.

You can view a video of Kyle's journey here.


If you took the time just now to watch that video, you probably thought:
"I could never do something like that!"  or  "this has nothing to do with me and my online success".

But, wait!
Do you really think you cannot create a similar journey in your business with such a humble beginning?

Now, the message here isn't about swapping up or playing a materialistic game,
it's about possibilities that originate from one idea with a tiny asset as the spark that ignite the whole thing.

Let's back up for a second and look at the possibilities---then analyze them for probabilities.



That one red paperclip was Kyle's asset...all he had to work with.
What small, seemingly insignificant asset do you have to start with?
Is it an idea?  Is it a small task you can "swap" for something else you need?

Look at your Social Networks.
Instead of marketing to everyone you see in the Network, why not look for people who might appreciate or have a need for something you have or something you can do--no matter how small?
These people are looking for value---either ideas, or items, or just communication.
What do have of value that you might find benefit in---by just "bartering" for it?

Could you write an article for them for something of value?
Could you do some outsource work for them?
What could they do with their expertise and connections that could help you?

That's how that paperclip eventually became a home.
Everyone Kyle met in the journey had something of greater value that moved him up
and closer to his end result.

Think about that before you go make some heavy purchases of these new product launches.
Chances are, you already possess something of value that you can use to move upward toward your desired results.
Like Kyle, all you have to do is make some connections---then make deals.
Your assets are your ideas, you personality, your ethics.


What's your idea?
And what tiny seemingly insignificant thing is it that will take you to your level of success
using the "One Red Paperclip" Principle?